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Laacke & Joys - Laacke & Joys is the Milwaukee area's oldest and most experienced outdoor store.
 Laacke & Joys - Laacke & Joys is the Milwaukee area's oldest and most experienced outdoor store.  Home About Us Contact Us News & Events Store Locations Laacke & Joys - Laacke & Joys is the Milwaukee area's oldest and most experienced outdoor store.
 
Laacke & Joys - Laacke & Joys is the Milwaukee area's oldest and most experienced outdoor store. Laacke & Joys - Laacke & Joys is the Milwaukee area's oldest and most experienced outdoor store.

 

 

The film: LOST AND FOUND!

 

About 250 people attended the latest Teton Gravity Research film event on October 24, 2007 held at the MSOE Kern Center in downtown Milwaukee.

Reps from Nordica, Salomon and K2 had booths set up with the latest products and were happy to talk and answer questions. Local clubs including Snowstar Snow Sports and Sitzmark Ski & Social Club entertained comments and questions about joining their clubs and the great opportunities available here in Wisconsin.

Thanks to Pine Mountain for showing their support at the event, Erin Austin from WKTI's "Mathew Blades in the Morning" for emceeing, and to Qdoba Mexican Grill for donating food - YUMMMM!!!

The North Face professional athlete and Olympic Ski Team member, Jeremy Nobis was our special guest for the evening. He signed posters, chatted with folks and participated in the ever popular SCHWAG TOSS!

What's a SCHWAG TOSS?? Aside from everything else going on that evening, the movie started with a mini schwag toss - and the night ended with a huge schwag toss... where tons of great products were literally tossed in the air for all the winter sports fans to grab.

Thanks to our Schwag Toss Sponsors:

Yakima, Smartwool, Mion, Wigwam, Grandoe, Ride, Scott, Backpackers Gourmet Chocolate, The North Face, Marker, Technica, Volkl, Ski Tops & Chaos & Moon Shadow, DNA/Descnete, Native Eyewear, Nordica and Salomon!

 

About the film:

LOST AND FOUND is the story of the extraordinary season of 2007 as seen through the eyes of world-class skiers and snowboarders. Filmed
almost entirely in North America, LOST AND FOUND is a testament to the terrain and conditions that only exist in the Western Hemisphere. This film will take you into the vast, unexplored Tordrillo Mountains of Alaska, proving that some of the best big mountain riding in the world is still completely undiscovered. Athletes take advantage of the bountiful winter in British Columbia, hit disturbing park features in Aspen and score over-the-head powder pillows at Skeena Heliskiing. The winter of 2007 was feast or famine; LOST AND FOUND documents the feast. Locations: Tordrillo Mountains, AK Skenna Heliskiing BC, Jackson Hole, Utah, Montana, Aspen, Pemberton BC, Kicking Horse BC, Austria and Switzerland.

 

Here's a few pictures from the event!

See you in 2008!

 

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